by Jared Ballard | Feb 21, 2023 |
As a startup company, one of the most critical steps in building a successful business is identifying and understanding your target audience. Here are some steps I suggest for startup companies to help them discover their target audience: Define the product or...
by Jared Ballard | Feb 21, 2023 |
As a business owner, I have learned that a logo is a crucial part of any company’s identity. It is essential to communicate to the designer what my company stands for and how we want to be perceived by the public. Here are ten things I believe I should tell a...
by Jared Ballard | Feb 16, 2023 |
Businesses struggling to stay afloat. But for one entrepreneur, it was an opportunity to make a difference in his community and to demonstrate the power of brand reputation. Milton Hershey, the world-famous chocolatier, entrepreneur, and philanthropist, was born into...
by Jared Ballard | Feb 16, 2023 |
Southwest Airlines has long been known for its commitment to excellent customer service, even during hard times. This airline has proven that even in the face of adversity, a company can take care of its customers and improve its brand image. One of the ways that...
by Jared Ballard | Feb 16, 2023 |
In today’s business landscape, branding is more important than ever. A strong brand is essential for creating a competitive edge and building a loyal customer base. However, many companies are struggling to create a strong brand culture that resonates with their...
