Tips for sales in promoting the brand.

Tips for sales in promoting the brand.

A company’s sales team is often the first point of contact between a business and its potential customers. As a result, the sales team plays a crucial role in moving the brand forward and creating a positive impression in the minds of customers. Every...
Wearing multiple hats leads to stagnation.

Wearing multiple hats leads to stagnation.

In the early stages of a young company with limited resources, it’s common for everyone to be cross-trained and to wear multiple hats. This is often necessary for survival, as it can help reduce costs and ensure that critical tasks are being completed. However,...
See your team through the eyes of a military vet.

See your team through the eyes of a military vet.

During the early stages of my career, I had the opportunity to speak with a military veteran who discussed the process of fire support on the battlefield. He explained to me the concept of bracketing and range correction, as well as four techniques for area adjustment...
Learn how to be transparent with your employees.

Learn how to be transparent with your employees.

Effective communication is critical in any workplace to build trust, foster engagement, and create a positive work culture. However, when it comes to sharing company information, employers need to balance transparency with the need to maintain confidentiality. Being...