by Jared Ballard | Feb 7, 2023 |
Branding: a blog series. 1 of 28 Most people understand a brand to be a combination of a name, design, symbols, or other features that distinguish one company, product, or service from another. It is an expression of an organization’s values, personality, and...
by Jared Ballard | Feb 6, 2023 |
A brand is not just a symbol or logo, but a representation of a company’s values, personality, and promise to its clients. A strong brand can differentiate a company from its competitors, establish trust with its clients, create a consistent image, and...
by Jared Ballard | Feb 2, 2023 |
A mission statement and a pro golfer’s golf bag may seem unrelated, but they both play a crucial role in ensuring success in their respective fields. Creating a mission statement and selecting clubs for a golfer’s bag requires careful consideration...
by Jared Ballard | Jun 16, 2020 |
YouTube’s Vice President of Global Content, Robert Kyncl, projected that video would soon drive 90% of all internet traffic. This is amazing! It might sound even crazy, but for Utah small businesses, videos will help connect them to their customers in a more...
by Jared Ballard | Jun 12, 2020 |
Google is actively interested in improving local searches to provide local results. One way they do this is by prioritizing locally relevant results. If you are a Utah based business you should be focusing on maximizing your local search rankings. This can have...
by Jared Ballard | Mar 12, 2020 |
As a child, I loved sitting on my Grandma Roxy’s lap as she would tell me story after story. I can not remember all the stories, but I remember how I felt. I loved that grandma of mine. I am sure I am not the only one who loves a good story. A good story can convey a...