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Free

Start your business on solid ground.

A free starter plan for your name, brand and first marketing steps.

a clear first-steps plan
brand basics to get right early
what to skip for now

The actual Ballard Branding starter blueprint form on a tablet.

About you

Your name *

Email *

Phone (optional)

City and state *

Your business idea

In one sentence, what business do you want to start? *

What type of business is it? *Trade or service (I do the work)Product I makeFood or beverageCreative or digital serviceRetail / resellingOther

What exactly will you sell, and who will buy it? *

Where will you sell? *Local (within about 50 miles)RegionalOnline / nationwideBoth local and online

Do you know others doing this? What do they charge?

Your why

Why do you want to start this business? *Freedom / be my own bossMore incomeTurn a passion into a livingBuild something for my familyLost a job / need a changeSide income for nowOther

What does success look like for you in 3 years? *

Full-time or side business to start? *Full-time right awaySide business first, full-time laterSide business only

Skills and experience

How much experience do you have doing this work? *None yetUnder 1 year1-3 years3-10 years10+ years

Any training, certifications or licenses?

Do you already have paying customers? *Not yetA few (1-5)Some (6-20)Plenty (20+)

Money and time

How much income do you need per month to cover your personal bills? *Under $3,000$3,000-$5,000$5,000-$7,500$7,500-$10,000$10,000+

How much of your own money could you put in to start? *Under $2,500$2,500-$10,000$10,000-$25,000$25,000-$50,000$50,000+

What equipment, vehicle or space do you already have? What would you still need?

Are you considering a loan? *NoMaybeYes

If yes, roughly how much are you thinking?

Hours per week you can put into the business *Under 1010-2020-4040+

When do you want to start?

What do you want answered?

Pick everything you want in your Blueprint *What should I charge?What will it cost to start?What are my costs per job / per product?How many customers or jobs do I need to make a living?How much profit should I expect?What should I ask a bank for, and how much loan is too much?What else could I offer to earn more?Licenses, insurance and setup checklistBusiness name, logo and brandingHow to find customers (marketing, social, website)

Anything else you are unsure about?

How did you hear about this?Friend or familyGoogleAI search (ChatGPT, etc.)Social mediaEventOther

Understood *

I understand the Blueprint is an educational estimate, not financial, tax or legal advice, and it is OK for Ballard Branding to email me about it.

300+ brands · Since 1995 · Family owned

Jared reads every request himself.

After you hit send

What happens next

Send the form

A few minutes.

Jared reviews it

Personally.

You hear back by email

With clear next steps.

Ballard Branding is a family-run brand consultancy that helps businesses remember why they started, then helps people connect to it. Led by senior brand strategist Jared Ballard, we guide brand launches, rebrands, naming, messaging, identity, websites and marketing across many industries. Based in Spanish Fork, Utah, serving clients across the U.S. since 1995.

801-787-3506
jared@ballardbranding.com

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