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ServicesBrand StrategyBrand Identity & LogoWebsitesSEO & AEOSocial Media & ContentAI StrategyOur ApproachWorkBrand StoriesDesign GalleryAboutJournalPricingLet’s Talk →

Live Brand Guidelines

Your brand guide, alive.

Always current. Always in one place. Always protected. One link that keeps everyone who touches your brand on the same page.

Schedule a consultationSee how it works
A live client brand guide reviewed electronically in the Ballard Branding studio.

What it is

One living home for your whole brand.

A live brand guide is a private web page that holds everything about your brand: why you exist, how you look, how you sound. It is not a PDF that gets lost in email. It is always current, because we keep it current.

Try it below. Six little changes, one big difference.

Why live matters

A PDF is out of date the day you send it.

Old logos. Wrong colors. Three versions of your tagline. That is how brands drift. A live guide fixes that.

Try it

One year. Six little changes.

Click each change. Watch where it goes.

Click the PDF to make it a live guide

WebsiteHeader, footer, pagesUp to date
Google listingHours, phone, photosUp to date
Social profilesFacebook, Instagram, LinkedInUp to date
PrinterCards, flyers, brochuresUp to date
Sign shopStorefront, wrapsUp to date
Your teamEmail signatures, decksUp to date

Click a change to send it out.

↻Update once, it all changesChange a color, a logo or a message in one place. Everyone sees the new version right away.
☍Always in one placeNo hunting through email or old folders. One link holds the latest of everything.
🔒Protected and locked downOnly the people you approve can open it. You decide who gets in.
✓Consistent everywhereYour website, print, signs and social all match, so people recognize and trust you.

One link for your partners

Everyone who works on your brand gets it right.

Send your printer, web developer, sign shop or new hire one link. They get the right files, colors and rules, without calling you.

PrintersPrint-ready logos and exact colors

One link

Web developersFonts, colors and image rules

One link

Gnarly branded outdoor event canopy and tablecloths.

Sign and wrap shopsLogo files and spacing rules

One link

Social media helpVoice, templates and approved images

One link

New employeesYour why, your values and how you talk

One link

Or skip the hand-offs

Let Ballard Branding do it all for you.

Print, web, signs, social and video. One team that already knows your brand, so nothing gets lost between vendors and you never have to manage the hassle.

Let’s Talk

What it contains

Everything your brand needs. Nothing it does not.

01PurposeWhy you started, your mission, vision and values
02LogoEvery version, with do and don’t rules
03ColorsExact values for print, web and screen
04TypeYour fonts and how to use them
05VoiceHow you sound, with real examples
06ImageryThe look of your photos and graphics
07TemplatesCards, social posts and documents
08FilesDownloads for everything, always current

How we keep it alive

Built once. Cared for every month.

  1. 01We build itWe start from your purpose, then set up every part of your guide.
  2. 02You approve itEvery section comes to you for review in your portal.
  3. 03We keep it aliveSomething changes? Tell us once. We update your guide, your website, Google and your social profiles for you. No hassle on your end. Included with every retainer.
  4. 04It grows with youNew products, new locations, new campaigns. Your guide keeps up, with every past version saved.

Get started

Let’s start building yours today.

Book a brand guide consultation. We will look at what you have, what is missing, and what your live guide should hold.

Schedule a consultationLet’s Talk